AVATAR : How to build a DAZ Studio character to represent you or your brand [Commercial]

Digital Art Live

Join us THIS SATURDAY the 11th of July to discover the story of how Deanna Cathcart (deathbycanon) built a growing brand with a DAZ Studio-built Avatar. Learn the essential considerations for the Avatar design process. See how Deanna’s Avatar was universally applied on her Minecraft YouTube channel, Twitch channel and on merchandise.

What was the result of using such an Avatar? Deathbycanon achieved high click-through rates AND increased subscriber rates, with her audience easily identifying new content when released.

Register for this live webinar at Digital Art Live (recording will eventually be in the DAZ store):-

https://digitalartlive.com/event/avatar

Building a 3D character Avatar has 5 powerful advantages

1. Your audience will instantly identify your uniquely designed character
2. Your click-through rate will measurably increase.
3. You’ll have a wider range of branding possibilities for the “face” of your channel.
4. Creation of consistent branding will be much easier.
5. Different visual cues can be added with clothing, accessories and props to signal a topic or message for your audience.

Where might you use your Avatar?

• Your forum profile graphic
• In your YouTube channel video thumbnails
• On merchandise such as t-shirts, baseball caps and mugs
• On a live streaming gaming channel
• Emoticons or Twitch emotes
• On a Facebook profile picture for a fan/business page
• In Instant messaging apps such as WhatsApp

In this webinar class you will learn:-

• An Avatar design process
• How to identify the most important Avatar elements to represent you/your brand
• What makes an effective thumbnail when using your Avatar for a high clickthrough rate
• Mood and lighting for your Avatar renders
• Consistent brand messaging
• How to create Emotes or Emojis from DAZ Studio

Stay creative!

Paul Bussey

Digital Art Live